Competition Tribunal of South Africa
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VCAP1 Alliance (Pty) Ltd (VCAP1) And Cellair (Pty) Ltd, Silver Dawn Investments 181 (Pty) Ltd, Powerpack Solutions (Pty) Ltd and Onetime Airtime (Pty) Ltd which Entities forms part of Cellair Holdings (Pty) Ltd

Actom (Pty) Ltd And The Business of SGB-Smit Power Matla (Pty) Ltd (in business rescue)

Cell C Ltd And Comm Equipment Company (Pty) Ltd

Pioneer Foods (Pty) Ltd And Future Life Health Products (Pty) Ltd

Case Number
LM200Mar23
Case type
Large Merger
Procedural matter
Type of merger
Horizontal
Case status
Reasons Issued
Outcome
Approved Subject to Conditions
Order date
29-05-2023
Competition Tribunal Members
Fiona Tregenna, Tembeka Ngcukaitobi, Thando Vilakazi
Industry
Manufacture of breakfast foods
Relevant market
National ready to eat cereal market
Sector
Manufacturing
Case File 2
Public Reasons - Pioneer LM200Mar23.pdf
Remedy
12A(3)(e) remedy
Case Name
Pioneer Foods And Future Life Health Products
Primary Acquiring Firm
Pioneer Foods (Pty) Ltd
Primary Target Firm
Future Life Health Products (Pty) Ltd
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